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Another example is when advertisers pay for lightbox ads (a type of expandable ad that can expand to a very large size) on a CPE basis, which means that publishers generate earnings from lightbox ads when users choose to engage with the ads, e.g., by hovering over them for two seconds to expand the ads.
In terms of Influencer marketing, where brands pay individual content creators to produce and post sponsored content, Cost Per Engagement is calculated as the total cost of the content (a social post for example) divided by the total number of likes, comments, shares, etc.
Wikipedia's main navigation subsystems (overviews, outlines, lists, portals, glossaries, categories, and indices) are each divided into the following subject classifications:
- Reference works – compendiums of information, usually of a specific type, compiled in a book for ease of reference. That is, the information is intended to be quickly found when needed.
- Culture – encompasses the social behavior and norms found in human societies, as well as the knowledge, beliefs, arts, laws, customs, capabilities and habits of the individuals in these groups.
- Geography – field of science devoted to the study of the lands, features, inhabitants, and phenomena of the Earth and planets.
- Health – state of physical, mental and social well-being in which disease and infirmity are absent.
- History – the past as it is described in written documents, and the study thereof.
- Human activities – the various activities done by people. For instance it includes leisure, entertainment, industry, recreation, war, and exercise.
- Mathematics – the study of topics such as quantity (numbers), structure, space, and change. It evolved through the use of abstraction and logical reasoning, from counting, calculation, measurement, and the systematic study of the shapes and motions of physical objects.
- Natural science – branch of science concerned with the description, prediction, and understanding of natural phenomena, based on empirical evidence from observation and experimentation.
- People – plurality of persons considered as a whole, as is the case with an ethnic group or nation.
- Philosophy – study of general and fundamental questions about existence, knowledge, values, reason, mind, and language.
- Religions – social-cultural systems of designated behaviors and practices, morals, worldviews, texts, sanctified places, prophecies, ethics, or organizations, that relates humanity to supernatural, transcendental, or spiritual elements.
- Society – group of individuals involved in persistent social interaction, or a large social group sharing the same geographical or social territory, typically subject to the same political authority and dominant cultural expectations. Societies are characterized by patterns of relationships (social relations) between individuals who share a distinctive culture and institutions; a given society may be described as the sum total of such relationships among its constituent of members.
- Technology – the sum of techniques, skills, methods, and processes used in the production of goods or services or in the accomplishment of objectives, such as scientific investigation.
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